Xtranormal creation: Kate's Gender Role

This is the link to my xtranormal project!

The video i created discusses female gender roles in relation to status and marriage. Throughout history women have fought to to be noticed and recognized in society. However, stigma still exist and the media and various other forms of entertainment add to this narrow minded view. This technological era we live in also influences people to believe that women are still subordinate and are merely sexual object ready to be taken. Enjoy my xtranormal creation! thanks

Stereotypical Acuvue

This commercial for Acuvue contact lenses outlines racial and gender stereotypes. The first teen, who appears to be african american, says one day they be wearing my jersey. The second teen, who's a female,  says one day he'll ask me to dance. Finally the third teen, a white male, says one day i'll be giving orders instead of taking them.

Why is it that Acuvue decided that the african american teen would do well in sports or that the female just wanted the attention of a boy or why did the white teen want to become the boss. These gender and racial stereotypes are the very thing that minority groups have been fighting. This ad only exemplifies inequality and it appears as though it's bound to continue if the media purists with commercials that promote gender and racial expectations.